Advertise on Baidu — Reach Over 1.3B New Consumers
We help global companies launch fully verified Baidu Ads accounts, even if you’ve never advertised in China before. From localization to campaign setup and RMB funding guidance — we make it simple, fast, and compliant.
10–14 Days
Typical time to go live
Verified
Baidu-approved partner flow
End-to-End
Optional setup & localization
Why Advertise Into China?
China’s digital economy is growing faster than any other market on earth. Here’s why entering now gives your brand the biggest edge.
Unlock The Largest Digital Buyer Market In The World
1.05 B+
China has the world’s most connected audience — over a billion active usersacross mobile, desktop, and smart devices. Demand spans education, tech, lifestyle, luxury, and wellness.
Advertising into China isn’t just about reach — it’s access to the largest pool of digital buyers globally, where trends form and purchasing power continues to surge year over year.
Average CPC (USD)
Baidu offers up to 90% lower CPC than Western platforms.
Reach Millions For A Fraction Of Western Ad Costs
$0.05 CPC
vs $1.62 on Google Ads (avg)
Baidu and other Chinese platforms give early entrants access to massive, low-cost trafficin markets where Western competition is still minimal. You’ll pay roughly 10× less per click than in U.S. or EU ad networks.
Western agencies consistently report 70–80% lower CPC on Baidu compared to Google or Meta, enabling brands to test, iterate, and scale faster — with less spend.
High-Intent Search Behavior That Converts
3× ROI
Baidu users search with commercial intent — they’re actively looking to buy, not browse. Think Google, but with less competition and higher conversion rates.
On average, Western brands achieve up to three times the return on ad spend versus global networks, thanks to lower CPC, more relevant targeting, and native localization.
Estimated ROI (× Return on Ad Spend)
Benchmarks shown as multipliers. Brands report ~3.0× ROI on Baidu vs ~1.0–1.3× on Western networks (industry-dependent).
What Is Baidu?
Baidu is China’s dominant search engine — the equivalent of Google in the Chinese market. It powers search, news, maps, and local discovery for over a billion users, making it the gateway to China’s digital economy.
Running ads on Baidu allows your brand to appear exactly when Chinese users are actively searching for your product or service — enabling unmatched intent targeting and measurable results.
However, launching Baidu Ads independently requires a verified Chinese business license, local address, phone number, and a domestic bank account — a process that can take months of complex verification and translation.
With Howchun Ads, you skip all of that. We provide fully verified Baidu Ads accounts under our approved partner flow — no China entity, phone number, or bank account needed. The result is a smooth, compliant onboarding experience designed for global teams ready to launch fast.
Why Teams Choose Howchun Ads
✔ No Red Tape
Skip Chinese entity setup, ICP registration, and bureaucracy. We handle verification under our approved flow.
✔ Fast Turnaround
Typical launch window is 10–14 days once documents are received.
✔ Localized, Not Just Translated
Chinese-language keywords and copy tuned for real user behavior.
✔ Transparent & Compliant
Run through Baidu-approved partners with clear invoices and dashboards.
✔ Optional Ongoing Help
We can manage campaigns or hand you the keys — your choice.
✔ English-First Support
Bilingual team; all communication, reporting, and billing in English.
How It Works
Step 1: Choose Plan & Checkout
Pick Starter or Pro and we open your case immediately. You’ll receive a secure portal with a checklist and timeline (typical delivery within 24 hours).
Step 2: Documents & Compliance
Starter: you upload the required screenshots, business docs, and translations.
Pro: we prepare the Chinese translations, format everything for Baidu, and submit on your behalf for a smooth approval.
Step 3: Verification, Funding & Launch
We verify your Baidu Ads account through our approved partner flow and guide your initial RMB ad balance top-up. Prefer help? We can localize keywords/creatives and launch your first campaigns — with optional SEO Watchover for ongoing monitoring and monthly reports.
Simple, Transparent Pricing
Every package includes a verified Baidu Ads account and English support — scale up with optional SEO Watchover.
Starter
Verified account setup only — perfect for teams ready to handle documents themselves.
- ✅ Baidu account creation & verification
- ✅ English onboarding guide & checklist
- ⚠️ Client provides all translations & screenshots
$358
one-time setup fee
Pro
Full setup, translation, and funding guidance — ideal for teams launching their first China campaigns.
- ✅ Everything in Starter
- ✅ Document translation & formatting
- ✅ RMB funding assistance (Wise Acc. / Exchange / Bank)
- ✅ 10–14 day delivery window
- ✅ Keyword localization for ads
- ✅ Optional onboarding session
$697
one-time setup fee
Enterprise
For agencies or brands managing multiple campaigns with continuous optimization and reporting.
- ✅ Everything in Pro
- ✅ Multi-account management
- ✅ Monthly performance reports
- ✅ SEO Watchover – included
- ✅ Dedicated bilingual support
- 💡 Expert handling of Baidu’s China Side AI keyword expansion
- 📈 Ongoing SEO tuning with monthly keyword audits & adjustments
What You Get Running Ads With Howchun
A single product with optional add-ons — simple, transparent, fast.
Verified Baidu Account
Account creation & verification handled end-to-end.
No China license needed
RMB Funding Support
Guidance for topping up budgets via Wise/WeChat/bank.
Ready to spend
Optional Setup & Localization
Keywords, translations, and launch settings.
Go live quickly
Reporting (Optional)
Weekly English summaries & performance snapshots.
Clear ROI view
What the Baidu Ads Dashboard Actually Looks Like
The Baidu backend isn’t built for global users — every setting, dropdown, and keyword tool is in Chinese, and even Chrome’s translation plugin fails to process most of the key SEO and ad configuration features. It’s a powerful system, but if you can’t read it fluently, launching a campaign becomes trial and error. That’s where our Pro and Enterprise setups come in.
With Howchun Ads Pro, we give full onboarding and campaign setup. We handle the account creation, translation, funding setup, and campaign management directly — so your ads can launch without you having to decipher a single Chinese dropdown.
Skip the Learning Curve — Get Pro SetupContact Us
Have questions before you start? We reply within 24 hours.
Get in Touch
Whether you need help launching your first Baidu campaign or want to understand our onboarding process, our bilingual team is here to help you every step of the way.
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